The Stardoll Network portfolio includes: Stardoll.com — the most trafficked online entertainment destination for young women focused on fame, fashion and friends; Piczo.com — the premier site online devoted to self expression and custom Web publishing; and PaperDollHeaven.com, a simple game-play environment targeting a younger, female demographic.

The three reach a combined total of 19.5 million unique monthly visitors globally, the majority being a core tween and teen audience of girls 5-20 years old who want to have fun, learn, and make friends from all over the world in a safe environment. Through the Stardoll Network, marketers are able to engage this demographic in a focused and interactive way.